Featured speaker: Brian Stewart, founder of Electrify Now, will share his long and deep experiences with electrifying households around Oregon and various lessons that can guide our coalition efforts. One lesson is that clean energy adoptions are local and social—while adoptions start with early adopters, word-of-mouth is important to spread information to friends and neighbors.

How you can participate: Your leadership and your electrification experiences are critical to accelerating the clean-energy transition. Many of you have already electrified some of your house or vehicles. We want you to collaborate on spreading the word about your experiences, post an “Electrified Household” yard sign, or host a short open house to share your experiences with your heat pump, electric vehicle, solar panels, or whatever. We want more people using transit and active transportation modes. We want businesses to talk about their electrified fleet or buildings. A main activity of the coalition will be bimonthly or quarterly electrified open houses or businesses that include expert presentations and real-world experiences of neighbors. Resources for coaching and incentives are also available for households of most income levels. And we could use more electrification coaches, if you are a volunteer with deeper interests in helping others to navigate their options.